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SWAY® Luxury Haircare

SWAY® Haircare's Innovative system detangles, smoothes and protects all hair types.

The Challenge

SWAY’s professional haircare range needed branding and packaging that reflected the quality and character of the products. We brought logo design, visual identity and print together to create a consistent presentation for the haircare collection.

The results

A cohesive identity and packaging design for SWAY's haircare range, with consistent branding across the printed materials and product presentation.

Our work

Print Packaging Design Logo Design

Lead Image

SWAY is one of the UK’s leading salon professional brands. A salon professional go to brand offering 6 hair extension methods, 45 unique natural colour shades and a Premium Haircare collection. A one stop shop for stylist needs, they have the opportunity to create the most discreet colour blends and lengths in the market.

SWAY® Luxury Haircare
SWAY® Luxury Haircare

Signature behavior

SWAY is one of the UK’s leading salon professional brands. A salon professional go to brand offering 6 hair extension methods, 45 unique natural colour shades and a Premium Haircare collection. A one stop shop for stylist needs, they have the opportunity to create the most discreet colour blends and lengths in the market.

SWAY® Luxury Haircare
SWAY® Luxury Haircare
SWAY® Luxury Haircare


Let’s work together.

Tell us about your business, and what you want to achieve. We’ll be in touch to discuss the next step.