Fig Atelier
Bringing the luxury interiors showroom experience online.The Challenge
Fig Atelier needed a premium Shopify ecommerce experience that reflected the quality of its curated luxury furniture and home décor collections, while serving both trade and retail customers. The challenge was to balance an editorial approach with straightforward shopping, helping visitors discover European design brands, explore collections and find the right pieces for their projects or homes.
Increase in website traffic within the first three months
Strengthened brand visibility within the luxury interiors sector
Doubled the manufacturer portfolio within the first three months
The results
A premium Shopify experience that strengthened brand visibility, increased traffic and supported a doubling of the manufacturer portfolio within three months.
Our work
Website
https://figatelier.co.uk/
More than just a retailer - Fig Atelier is a curated platform for luxury European interiors, offering an exclusive selection of high-end furniture and design pieces. They bring together some of the most prestigious brands in contemporary design. We designed and developed a Shopify storefront that brings Fig Atelier’s collections together through considered layouts, clear navigation and a focus on product imagery. The experience allows B2B and B2C customers to browse by brand, room or product category, connecting design inspiration with relevant products.
Alongside the shopping experience, we created space for editorial content, including design stories, mood boards and journal articles. These provide context for the collections, introduce customers to the brands behind them and support organic search through relevant, informative content. The result is an online store that combines the character of an interiors studio with the practicality of ecommerce.
Let’s work together.
Tell us about your business, and what you want to achieve. We’ll be in touch to discuss the next step.